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history / MARCI PAPINEAU GOTTLIEB / nyc & copenhagen

New York City
1990-2001 and 2014

• A DESIGN DEGREE FROM THE SCHOOL OF VISUAL ARTS.

• STUDIED AND DESIGNED WITH AWARD WINNING DESIGNERS AND EDITORS.

• DESIGNED AT TOP AMERICAN MAGAZINES WITH READERSHIPS OF UP TO 2 MILLION PEOPLE.
• AT INFOGRAPHICS.COM WORKED ON STORY BOARDS AND USER INTERFACE FOR ONLINE CALENDAR APPLICATION FOR BANK OF AMERICA.

Postions held including:

DEPUTY ART DIRECTOR
YM MAGAZINE

ART DIRECTOR YM PROM MAGAZINE

ASSOCIATE ART DIRECTOR MONEY MAGAZINE AND MONEY FOR WOMEN MAGAZINE

ACTING ART DIRECTOR REDBOOK MAGAZINE

ASSOCIATE ART DIRECTOR MODERN BRIDE MAGAZINE

Freelance designer at:

MTV, NEW YORK MAGAZINE, NICKELODEON, OLD NAVY, OPRAH MAGAZINE, TEEN PEOPLE, TIMEOUT NEW YORK, AND MORE.

Project work at:

SINGER ALL BRAND STUDIO, VOGUE KNITTING, BUTTERICK BOOKS, OXMOORE HOUSE, SCHOLASTIC, LIZ CLAIBORNE, SOHO STYLE, AND MORE.

Publishers worked for:

GRUNER & JAHR, HACHETTE FILIPACCHI, HEARST, PRIMEDIA, AND TIME WARNER.

Clients in NYC including:

INFOGRAPHICS.COM, MONEY MAGAZINE, MTV, NEW YORK MAGAZINE, OLD NAVY CLOTHING COMPANY, OPRAH MAGAZINE, AND TIME OUT NEW YORK MAGAZINE. SEE CLIENTS PAGE FOR FULL LIST.

Copenhagen and Singapore
2003 - Today

• DESIGNED AND CODED MY WEBSITE, DESIGNTOGO.DK

• SITE HAS OPTIMAL VIEWING ON ALL SIZED SCREENS. WORKED IN HTML5, CSS3 AND WITH WEB FONTS.

• CO-ORGANIZER OF THE DANISH CHAPTER OF HACKS/HACKERS - AN INTERNATIONAL NON PROFIT ORGANIZATION BRINGING TOGETHER JOURNALISTS, DESIGNERS AND DEVELOPERS TO CREATE BETTER JOURNALISM IN THE NEW AGE.

• PARTICIPATED IN HACKATHONS IN AARHUS AND SINGAPORE- WORKING IN CLOSE PARTNERSHIPS WITH DEVELOPERS AND JOURNALISTS (SEE DIGITAL PAGES).

AS INFORMATION GRAPHIC DESIGN CONSULTANT FOR BØRSEN (DENMARK’S LEADING FINANCIAL NEWSPAPER):

• WORKED ON IMPROVING COMMUNICATION AND WORKING PROCESSES BETWEEN ART AND EDITORIAL DEPARTMENTS

• REWORKED PAPER’S INFORMATION GRAPHICS AND CREATED STYLE GUIDE.

• LAYED OUT NEW RULES AND GUIDELINES ON HOW TO:
1. Create a good information graphic.
2. Choose the correct graphic form to communicate the core message.
3. Present graphics that are quick and easy to understand.
4. Use typography and line styles and weights to communicate multiple levels of information.

AS DESIGN DIRECTOR AT INGENIØREN AND ING.DK (“THE ENGINEER” - A DANISH NEWSPAPER AND WEBSITE):

• DESIGNED AND DIRECTED THE WEEKLY NEWSPAPER ADDING NEW TYPES OF INFORMATION GRAPHICS.

• INITIATED AND IMPLEMENTED THE PROCESS OF GETTING ALL INTERACTIVE ONLINE GRAPHICS OUT OF FLASH AND INTO HTML5.

• CREATED INTERACTIVE GRAPHICS IN ADOBE EDGE.

• INTRODUCED THE IDEA OF HAVING VERY SIMPLE INFOGRAPHICS ON HOME SCREEN TO DRAW READERS INTO STORIES.

• CONCEPTED WITH TOP MANAGEMENT, EDITORS, WRITERS AND DEVELOPERS ON THE DIGITAL FUTURE OF THE NEWSPAPER AND WEBSITE.

• IMPROVED COMMUNICATION BETWEEN PRINT AND ONLINE DESIGNERS, EDITORS AND WRITERS--HAVING WRITERS THINK ABOUT GRAPHIC SOLUTIONS EARLIER ON IN THE WRITING PROCESS FOR BOTH PRINT AND ONLINE STORIES.

• MADE PRESENTATIONS FOR ENTIRE STAFF ABOUT HOW TO USE PHOTOS AND GRAPHICS TO DRAW READERS INTO STORIES WEBSITE.

AS ART DIRECTOR AT PENGE OG PRIVATØKONOMI (”MONEY AND PERSONAL FINANCE”– A DANISH MAGAZINE):

• SUCESSFULLY REDESIGNED THE MAGAZINEWITH A FOCUS ON USER EXPERIENCE.

• REDESIGN FOCUSED ON MODERNIZNG THE LOGO, NEW TYPOGRAPHY AND EASIER NAVIGATION.

• MORE GRAPHICS WERE BROUGHT IN WITH MULTIPLE LEVELS OF INFORMATION, EASY TO READ TABLES AND DIAGRAMS AND SMALL NEWS BITES.

• CIRCULATION INCREASED 10.5% IN THE YEAR FOLLOWING THE REDESIGN.

• COLABERATED WITH MARKETING DEPARTMENT TO GROW READERSHIP.

• I HAVE BEEN STUDING WEB DESIGN, CODING AND DATA JOURNALISM SINCE 2009 AND THE ADVENT OF THE IPAD.

• I LOVE GRAPHIC DESIGN AND I LOVE WORKING WITH OTHERS.

Clients in Copenhagen Including:

BØRSEN, INGENIØREN, KØBENHAVNS UNIVERSITET, AND PENGE OG PRIVATØKONOMID. SEE CLIENTS PAGE FOR FULL LIST.